March 29, 2024
Business | Northwest Herald


Business

A perfect fit at Aesthetics in McHenry

McHENRY – Connie Perez, owner of Aesthetics boutique, will spend her summer beside a picturesque fountain shopping with friends – of course, she’ll be working the entire time.

Aesthetics, which specializes in unique women’s fashions, accessories, shoes, gifts, cards and home décor, is the newest tenant in the Fountain Shoppes shopping center, 329 N. Front St., McHenry.

“Being on Route 31 makes us easily accessible for people from all over McHenry, Kane and Lake counties. The center has a great collaborative feeling, with other business serving women,” Perez said.

The shop has expanded for Perez to artistically display her wares and has a private fitting area. “Now my ladies can truly have the personal shopping experience,” said Perez, who opened five years ago in Crystal Lake.

Aesthetics’ artisan feel is influenced by Perez’s fashion degree from the Savannah College of Art and Design, and years of fashion industry experience. She takes a stylist’s approach to selecting merchandise. “I keep my ladies’ needs and requests in mind every time I shop.”

Regular and curvy sizes are mixed together and Perez encourages customers to do the same. "It's less about size, and more about how you want to wear something," she said.
She and her staff enjoy offering creative suggestions for the perfect outfit. "Coming here is like shopping with a girlfriend. We love to offer ideas, and we'll give an honest opinion about how something looks. We want everyone to look and feel great when they leave," Perez said.

Aesthetics Creations’ distinctive fashion caught the eye of Suzanne Cannon, owner of the Fountain Shoppes and Steffan’s Jewelers, when she met Perez at a 2012 Centegra benefit.

“I fell in love with her clothes. She has items you don’t see everywhere, and such reasonable prices,” Cannon said.

Not only did she become a customer, she invited Perez to become Fountain Shoppes tenant, joining Steffan’s Jewelers, Kiera Confections, Tropic Stop Tan and two professional offices. “There is no boutique on this side of McHenry, and with our clientele she’s a great fit. When you have the right mix, everyone can be successful,” Cannon said.