Rich Publicity, a Woodstock-based marketing and copywriting service, has achieved a milestone, as the company celebrates its 10th year in business.
“This has been an incredible experience,” CEO Richard Rostron said. “We’ve had the opportunity to work with some incredibly impressive businesses and have made some great friends in the process.”
Rich Publicity provides web text, blogs, social networking, e-blasts, newsletters, news releases, audio and video scripts and production, as well as other copywriting services. Rostron said some of its original clients still are with the company.
He said that the company’s focus is on providing the highest-quality service with a sense that if it continues to help clients, company success will take care of itself.
“That philosophy has worked well,” said Rostron, who added that there have been some tight stretches over the years.
“When the economy was down, a lot of companies looked for places to make cuts,” he said. “Some of them outright eliminated their marketing budgets – not a good idea.”
But Rostron said the past year and a half has seen a notable increase in business.
“The economy is improving, and those companies that survived the recession are now looking to expand. Marketing is an integral part of that process,” he said. “This is a great way to start the next 10 years.”
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