T-shirt smacks Herbstreit's criticism of NIU's Orange Bowl berth

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DeKALB – The first shipment of T-shirts smacking an ESPN analyst critical of the Huskies’ Orange Bowl berth sold out within hours Wednesday.

The shirt from the company Smack Apparel arrived at The Village Commons Bookstore on Wednesday morning. The front says “Kirk Herbstreit can bite me” with the phrase “ ’Cause every dog has its day” on the back. ESPN college football analyst Kirk Herbstreit called the Huskies’ selection “an absolute joke” Sunday night.

Smack Apparel produces a number of smack-talk themed T-shirts, such as a Michigan shirt that says “Tre$$el’s Tattoo & Pawn, turning a blind eye since 2001,” in reference to the infamous tattoo scandal at Ohio State that cost coach Jim Tressel his job.

Smack Apparel owner/president Wayne Curtiss, coincidentally a Florida State alumnus, said one of his employees, Ben Sponsel, wanted to do an NIU-themed shirt if the Huskies earned a BCS spot. The Huskies will play Florida State in the Orange Bowl. Sponsel’s brother, Lou, played football for NIU from 1996 to 2000, so he was familiar with the school. When Herbstreit went on his rant, he also gave Smack Apparel some ammunition.

Curtiss told the Daily Chronicle on Wednesday afternoon that the shirts at the VCB had sold out. However, Curtiss said the store will get more in today and Friday, and that Smack Apparel will send 300 early next week. The T-shirts cost $16.99 at the store and $17.99 at Smack Apparel’s website.